Friday, November 24, 2006

Langkawi seeks UNESCO branding

LANGKAWI is seeking UNESCO recognition as a geological park (geopark) under the Global Network of Geoparks.

The Langkawi Development Authority (LADA) and Universiti Kebangsaan Malaysia submitted a dossier of the Langkawi Geopark to UNESCO last month.

Next month, UNESCO officials will visit the islands and make an assessment. LADA general manager, Mr Kamarulzaman Abdul Ghani, said: "If all goes well, an official announcement will be made at the second International Symposium Development Within Geopark Environmental Protection & Education in China in June 2007."

The UNESCO recognition will be a good marketing tool to attract scientists, geologists and longhaul tourists from Europe, he added.

LADA is targeting a 25 per cent increase in tourist arrivals next year, which translates to 2.5 million tourists as a result of this new attraction.

News Source :TTG

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