Wednesday, April 15, 2009

Firefly Expects 70 Pct Load Factor

Budget carrier, Firefly Sdn Bhd, expects a minimum load factor of 70 per cent for its Johor Baru (JB)-Penang route, which will start early next month.

Its head of marketing/communications, Angelina Fernandez, said bookings for the route, especially from the business community, had been positive.

She said average load factor for all its routes on weekdays ranged from 60 percent to 65 percent and on weekends, up to 100 percent.

"Our low fares are affordable and flying with Firefly is so much more convenient and hassle-free compared to conventional transportation," she told a media briefing on the cooperation with Sri America Travel (SAT) to offer tour packages to Penang and Koh Samui from Johor.

SAT has booked 20 seats of Firefly's daily JB-Penang flight.

Fernandez said despite the current economic slowdown, Firefly has remained optimistic about the demand for domestic and regional travel.

In conjunction with the announcement, SAT would offer three-day and two-night Penang package at RM399 per person and five-day four-night Penang plus Langkawi holiday package at RM699 per person.

SAT regional manager, Kathryn Lee, said three-day two-night Koh Samui free and easy package would be offered at RM899 per person while the four-day three-night Koh Samui Getaway package would be RM999 per person.

Firefly would launch the Subang-Phuket route on May 1, Subang-Bertam on May 2 and Subang-Padang on May 15.

It would increase its Kerteh flights to seven a week from its current five, starting mid-May.

Source : Bernama
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