After almost a decade of false start-ups, Malaysia may finally get its own convention bureau once the Malaysian Cabinet approves the proposal for its formation.
Tourism Minister Datuk Seri Tengku Adnan Tengku Mansor said the proposal had been submitted to the cabinet for approval. "We are pushing for the bureau to be up and running by the end of this year."
Apart from saying that the ministry is in talks with ICCA (International Congress ad Convention Association) and other MICE experts on the bureau's structure, he declined to elaborate.
All he would say at this stage is: "We'll be the catalyst for the bureau's formation but we'll leave it to the Cabinet to decide if it'll be private-sector driven or we (Tourism Malaysia) will run it ourselves."
The formation of the bureau will, hopefully, push MICE delegates to Malaysia to a new high. Tourism Malaysia hopes to increase the number of MICE delegate arrivals this year to 10 percent of total tourist arrivals and contribute 20 percent to total tourist receipts. This will translate into 2.01 million arrivals and RM4.45 billion tourism receipts.
Source : TravelWeekly
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