The Malaysia Airlines-MITM Travel Fair 2010 is expected to have a visitor turnout of 60,000 with sales turnover exceeding at least RM50 million.
Chairman of Malaysian International Travel Mart (MITM) 2010 organising committee and President of Malaysian Chinese Tourism Association (MCTA), Paul Paw said the event scheduled from August 13 to 15, will be staged at the Mid Valley Exhibition Centre.
"It will bring together tourism products under one roof," Paw said during the soft launch of the Malaysia Airlines-MITM Travel Fair 2010 here Thursday.
He also said that for the first time in the history of MITM travel fair, all booths were sold out in 14 days from the date it opened for registration in mid April this year.
"Over 40 travel agents are participating in the event. Tourism Malaysia has also taken six booths in this fair."
Meanwhile, the director general of Tourism Malaysia, Datuk Mirza Mohammad Taiyab said the Malaysia Airlines-MITM Travel Fair could be a platform to promote tourism in Malaysia particularly among domestic travellers.
"From past experience, it's domestic travellers who had helped to sustain the tourism industry especially during economic crisis," Mirza said.
The government has set the target of positioning Malaysia among the top 10 global tourist destinations by 2015, he added.
Source : Bernama
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