Wednesday, July 06, 2011

Malaysia Expects More Tourist Arrivals From Middle East

Malaysia expects more tourist arrivals from middle eastern countries despite some of then having problems currently countries, said Tourism Minister Datuk Seri Dr Ng Yen Yen.

Though the ministry couldn't set any target on the number of arrivals from those countries, she hoped that it would be more than 320,000 arrivals this year.

She said Malaysia recorded 322,000 arrivals from the middle east last year and they each tourist spent around RM7,400 during their visit.

"The middle east tourists tend to spend more, stay longer and do more shopping compared to other tourists," she told a press conference at the Al-Amar Lebanese Restaurant in the Pavilion here Monday.

Dr Ng said overall, the ministry recorded that RM2.36 billion were spent by Arab tourists last year.

"We hope the market will go up. In fact, the ministry is doing lots of promotional programmes for the middle eastern market through advertisements in CNN, websites and the local Arab televisions.

"Apart from advertisements, the ministry is using its tourism directors in Dubai, Jeddah and Iran to promote Malaysia's tourism products," she said.

Earlier, she launched The Arab Ramadan Festival themed "The Blessings Of Ramadan, 1Malaysia" to be held during Ramadan at i-City in Shah Alam.

Source : Bernama
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